Blogging in the present time is giving a great career opportunity. It provides a path of earning. Anyone interested in writing contents can start with blogging and make money like youTuber. Only needed is the right amount of time and effort. Even if there is no exact formula, still we can use some strategies which will help us in earning.
Here I am mentioning five ways of monetizing your blog.
Affiliate marketing is promoting a product or service from another company and earning a commission for it. You can make a commission by taking a percentage of the resulting sale, commission per lead (no purchase necessary, just a sign-up with an email address), or a fixed amount per transaction. However, affiliate marketing is not a scam. It’s a viable option, but only if you take the time to learn how to do it correctly. Your ultimate aim in affiliate marketing should be a three-way winning situation wherein:
You earn money for your efforts.
Your readers get information about products that are useful for them,
your affiliate is happy because they have leads or sales from customers they might not have been able to reach.
BUILD AN LEAD FUNNEL FOR YOUR PRODUCT
If you work at a B2B company or have a long sales cycle, reading a blog post is usually a customer’s first and furthest interaction from their actual purchase. But it’s also arguably the most crucial stage of the inbound funnel. Attracting your audience’s attention with helpful, educational, or entertaining content creates a larger pool of people to convert into leads and close as customers. In other words, your blog marks the start of a relationship with your customers.
Ideally, you’ll want to craft compelling blog content that your audience can discover easily through a Google search or social media. You can also pay to amplify your distribution on Facebook, which has the best targeting tools out of all the social media sites and is cost-effective, or through paid search, which can thrust you to the top of a high-volume Google SERP, although some keywords are expensive.
After people start reading your blog content more and want to learn it consistently, they’ll sign up for your blog’s email subscription. Once strangers to your brand, they’re now regular visitors.
When these visitors read enough blog posts, you can entice them to download eBooks, tools, and calculators that will turn them into leads. You can attach these lead generators to blog posts, email them to your blog subscribers, or send them through Facebook ads using cookie-based retargeting.
You can then nurture qualified leads with more blog posts and lead generators through email or Facebook ads. Consistently educating them and helping them solve their problems will build their trust, making it more likely they’ll move to the middle of your funnel when they’re ready. And once you see them researching your product or service by reading case studies, requesting a demo, or trying to contact sales, you can move them to the bottom of the funnel, where purchases will qualify their fit as a customer.
Sales will close some of these leads into customers, and they’ll be thanking you when they do. Your blog introduced their customers to your brand.
OFFER SPONSORED CONTENT OPPORTUNITIES TO OTHER BRANDS.
Publishers like BuzzFeed and The Dodo produce content that floods social media almost every day. And they make money by helping other brands do it too.
Brands will collaborate with their video production, social media, and analytics teams to craft posts and videos that follow their formula for virality. Publishers also distribute this sponsored content to their massive social media and website followings. This content is similar to the publishers’ native content, so their audience will enjoy reading it, exposing their clients to a large, engaged, and new viewership and boosting their followings and audience engagement.
If your blog generates a significant amount of traffic, you can leverage your editorial expertise and audience reach to help smaller brands tell captivating stories to a bigger and better viewership.
Doing sponsored content right can pay huge dividends for your brand. Not only does it create another revenue stream, but partnering with other marketing minds can help your team unleash unprecedented amounts of creativity.
OFFER COACHING SERVICES.
Your blog posts can serve as a teaser for how much your readers can learn about a particular subject matter. Because if you write about enhancing specific skills like selling, social savviness, sports, cooking, and music, your blog posts can only teach your readers so much. They need to practice these skills in real life to see substantial improvement.
But if your readers practice these skills on their own, they’ll only get so much better. If they want to improve, training with a coach will guide them toward success faster than anything else. As a coach, your blog is your most important marketing asset. It helps your potential clients improve themselves while giving them a glimpse into what life would be like if they achieved one of their life-long goals. Your blog inspires readers to strive for their dreams. And when they’re more motivated to reach their potential, they’ll usually want an expert directing them toward greatness, not just themselves.
MARKET YOUR FREELANCE WRITING SKILLS.
As a freelance blogger, you need to show potential clients that you can write compelling content. To do this, you could try to attract their attention to your previous work. The best way to show potential clients you can write compelling content is by engaging them with your content. When you start a blog, you have access to your post’s performance metrics and complete control over the topics you cover. This allows you to write content that you know your target audience will devour, attracting more and more potential clients to your blog.